Human Flower Project
Thursday, May 12, 2011
Macy’s Uppity Flower Show
Georgia Silvera Seamans takes us on a multigenerational visit to the Macy’s spring Flower Show, an adventure in verticality and exuberance.
Above the Fray—one of the “towering’ floral displays at this year’s Macy’s Flower Show in New York
Photo: Georgia Silvera Seamans, Local Ecologist
The Macy’s Flower Show began as a “fragrance festival” at the Union Square Macy’s in San Francisco. That was in 1946. In 1953, the first official Macy’s Flower Show was held at the Herald Square Macy’s in New York City. Between 1966 and 1973, the NYC show was not held due to the high cost of “maintaining cut flowers,” but the show returned in 1974 with potted flowers, a less expensive option.
This year’s theme was “Towers of Flowers,” which meant many of the gardens were displayed above eye level: a good way to keep visitors’ fingers off the displays but not so “handy” for seeing plants.